Franchise › How It Works
Franchises within At Your Request are divided into two levels: Local Franchisees and Regional Franchisees. Each level has a specific role in ensuring the ongoing support and expansion of the At Your Request brand and its affiliated members.
Local Franchisees are the owner-operators of their own businesses. They provide the cleaning and lawn mowing services that form the heart of At Your Request. Their income is generated from the tasks they perform for customers in their territory. The ideal Local Franchisee candidate will have the ambition to work willingly, professionally, and responsibly, with a commitment to the principles we value – trust, integrity, and excellence.
Regional franchisees develop the At Your Request service in their territory: their income is generated by the sale and royalties from local franchises.
Their role is to train local franchisees and then provide them with a guaranteed level of work, customer lists and advertising support. They also provide advice about business management, customer relationships and service.
You don’t need franchising experience, but you do need business experience, capital and an entrepreneurial spirit – not to mention commitment to our principles of trust, integrity and excellence.
It is the role of the National Franchisee to develop At Your Request by establishing the brand and training systems, and by selling Regional Franchises. The National Franchisee has the support and assistance of At Your Request Franchise Group Limited and its management team. The National Franchisee’s income is generated from the sale of Regional Franchises, royalty fees received from those Regional Franchisees and the brand fees from every Local Franchisee
“Each of our team of franchisees have made an investment in their business and appreciate that you have options—you can choose At Your Request, or take your own business elsewhere. Because of this, they truly value each and every client.
Local Franchisees are provided with jobs from day one to reach their guaranteed level of work. This will continue to be the case for the first 10 years of their 30 year franchise contract.
The structure of the At Your Request franchise system requires all franchisees to share knowledge at every level. For example, the National Franchisee shares its knowledge with regional franchisees; regional franchisees share their knowledge with franchisees; franchisees share their knowledge of equipment and customer preferences with regional franchisees and other fellow franchisees. Regular group meetings are held to bring franchisees together. Items on the agenda might include equipment, new services, special offers, and customer management. As well as being educational, these meetings are friendly social events. National and Regional Franchisees have an ‘open door’ policy – franchisees can telephone, email, or visit whenever they need personalised advice.
The structure of the At Your Request franchise system requires all franchisees to share knowledge at every level. For example, the National Franchisee shares its knowledge with regional franchisees; regional franchisees share their knowledge with franchisees; franchisees share their knowledge of equipment and customer preferences with regional franchisees and other fellow franchisees. Regular group meetings are held to bring franchisees together. Items on the agenda might include equipment, new services, special offers, and customer management. As well as being educational, these meetings are friendly social events. National and Regional Franchisees have an ‘open door’ policy – franchisees can telephone, email, or visit whenever they need personalised advice.
The structure of the At Your Request franchise system requires all franchisees to share knowledge at every level. For example, the National Franchisee shares its knowledge with regional franchisees; regional franchisees share their knowledge with franchisees; franchisees share their knowledge of equipment and customer preferences with regional franchisees and other fellow franchisees. Regular group meetings are held to bring franchisees together. Items on the agenda might include equipment, new services, special offers, and customer management. As well as being educational, these meetings are friendly social events. National and Regional Franchisees have an ‘open door’ policy – franchisees can telephone, email, or visit whenever they need personalised advice.
Our team is committed to your satisfaction through our industry-leading Customer Care programme. We offer user-friendly customer communication platforms, including an electronic system, a communication book, and a 24/7 free Customer Care line, plus an online system that lets you directly contact our franchisees and supervisors.
New customers who sign up for At Your Request’s services are assigned with Key Account and Operations Managers, who will personally work with you to create a cleaning plan. These managers will act as your first point of contact to ensure the work is carried out to your specifications.
Here’s what you can expect during your initial training period
– On-the-job Training
– Business Management Training
– Computer Training
– Customer Care
– System and Manual
– Requirements
– Tips and Guidelines
– Final “Refresher”
Technology can help us work more efficiently and more successfully. We stay in touch with each other via cellphone and text message and have worked very closely with our software developers to create a custom-built system that is both comprehensive and easy to use.
Technology may seem daunting at first, but it is a simple system that makes our business more efficient. For franchisees, this system will display everything you need to know about your business. From customer details to creating invoices and communicating with your regional franchisee to tracking what jobs you have today (even what equipment you need), it’s all there at the click of a button.
For regional franchisees, this system makes managing and communicating with multiple franchisees and hundreds of customers a whole lot easier.
The best way to keep and satisfy a customer is to respond to them quickly and professionally. We achieve this through having:
A 24/7 customer call centre with telephone operators
Regional Franchisees who can do the quoting and follow ups
A directory of regular customer contacts
To enjoy what you do we feel you need to be proud about what you do. We consistently get feedback from our franchisees about how the At Your Request uniforms and vehicle signage make them feel about their business and what they do. Not only does it boost the franchisees’ self-esteem, but it also makes the customers take notice and feel confident that they are getting a premium service that they will recommend to their friends and colleagues.
Our uniforms have been selected for comfort and practicality. We have sourced the most suitable uniform fabric, which is stain, sweat, and fade-resistant and easy to care for.
Our vehicle signage has been professionally designed to convey our values of trust, integrity, and excellence. Coupled with the signage is the standard of the vehicle. It is a waste of time and money to apply eye-catching sign writing on an old or damaged vehicle, so we maintain a high standard with regular checks on all At Your Request vehicles.
Over the years, all this effort has resulted in a brand that everyone is proud of and has garnered hundreds of new customers.
Thank you for providing your details! We look forward to being in touch with you soon. If you have any questions, feel free to contact us directly.